The Senior Manager, Education & Digital Strategy is responsible for ensuring that signature events and digital content support the mission and brand of Association Forum. This critical, high touch role, manages all educational aspects of Forum’s Signature Programs including Holiday Showcase, Forum Forward and SmartTech and is responsible for oversight and execution of Forum’s digital assets including webinars, Learning Management System (LMS), mobile app and online communities. This position serves a prominent role in Association Forum’s efforts to extend the Forum brand and in our customer service (welcoming environment) efforts.

Signature Events (Holiday Showcase, Forum Forward and SmartTech)

• Develop education content and program structure.
• Serve as the staff liaison to the volunteer advisory groups overseeing the signature program.
• Coordinate all speaker communications and logistics.
• Manage relationship with external registration software provider.
• Manage pre- and post- event analytics, including registration, engagement, cost, benefits and attendee feedback.
• Set up and manage event registration system.
• Manage the revenue and expenses for all education assets related to these signature events.
• Support special events and programming in conjunction with signature events.

Digital Content

• Identify opportunities to expand digital footprint in alignment with content strategy.
• Implement and execute digital content startegy leveraging all vehicles. Work the the Marketing Team to support social media strategy and digital content on the website.
• Manage the Learning Management System (LMS) for Association Forum.
• Manage participation, support and training on digital engagement tools and platforms.
• Coordinate all speaker communications and logistics.
• Manage pre- and post-digital event analytics.
• Oversee revenue and expenses for digital assets.
• Oversee relationships with providers for the LMS and mobile app.
• Work with the Marketing Team to assist in monitoring digital analytics and recommend strategies to boost digital presence.